Objectives and Key Results

BOOKS
The smart way of working with OKRs:

1. Set them annually and quarterly: 
          - A quarter and a year are timeframes in which we really can achieve something. The same timeframes are also used to evaluate companies.

2. Don't have too many: 
          - 5 Objectives with 4 Key Results each is your maximum per quarter (company-level)
         - Having more will only distract us from what really needs to be done.

​3. Make them challenging
        - Research demonstrates that people who set challenging targets achieve more.
        - Expect to get to 70-80% of our challenging target.

​4. A Key Result must have a number
       - Number enable objective evaluation and create a learning process




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​To find out more about OKRs and how Google used them to accelerate their growth through different phases, have a read of this blog post.

If you have time, listen to this video from Google Ventures on maximising OKRs:
Two books on ​Objectives and Key Results that I recommend:
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Radical Focus: Achieving Your Most Important Goals with Objectives and Key Results by Christina Wodtke
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Objectives and Key Results: Driving Focus, Alignment, and Engagement with OKRs by Paul. R. Niven and Ben Lamorte